Euronics along with the National Ploughing Association (NPA) and the Irish Countrywomen’s Association (ICA) are encouraging bakers from Wexford to enter this year’s National Brown Bread Baking Competition by dropping off their home-baked bread at the following location this Friday:
Friday 2nd August from 09.00 – 11.00am
- Redmond Electric, Unit 6, WFC Retail Park, The Avenue, Gorey, Co Wexford, Y25 K773
Judging has been ongoing for the past 2 weeks, with multiple loaves being delivered to the BSH Home of Innovation in Ballymount, Dublin from all across Ireland to be considered for the finals.
Brown bread is a quintessentially Irish product found in most of the homes around the country. Everyone has their own recipe and their secret ingredient but – can YOUR favourite win the coveted title and can YOU bake your way to the top spot?
At the National Ploughing Championships, the winning brown bread baker will walk away with a cash prize of €5,000 and a NEFF oven, with the three finalists all walking away with a €500 Euronics gift card.
Darragh Lynch, CEO Euronics Ireland said at the launch at the Home of Innovation in Ballymount:
“We are thrilled to be sponsoring this iconic competition. Every week up and down the country NEFF ovens are baking delicious loaves of brown bread and we look forward to tasting all the entries. Our winner will walk away with a great cash prize and a versatile top of the range NEFF oven.”
All entrants (one entry per person) are being asked to drop their freshly baked bread to one of the stores below (all part of the Euronics portfolio) on the prescribed dates between 09.00am – 11.00am. Bread will NOT be accepted outside of these times.
All successful entrants will be contacted on 12th August to attend the finals. Two semi-finals will take place on 17th and 18th September with the final on the afternoon of the 19th September at the National Ploughing Championships in Ratheniska, Co Laois.
NPA Managing Director Anna May McHugh said:
“We are delighted to welcome Euronics to the National Ploughing Championships and as the brand-new sponsor of this prestigious competition. The first National Brown Bread Baking competition took place at ‘Ploughing’ in 1954 and it is wonderful to see that the competition is still as popular now as it was then.”
Mary D’Arcy, incoming ICA National President added:
“Our members always enjoy taking part in the National Brown Bread Baking competition to find the best Brown Bread in Ireland and I am sure this year will be no different!”
If you think you have the recipe for success, log onto https://www.neff-home.com/ie/brown-bread-comp or www.ica.ie for information on how to enter, full terms, conditions and competition rules.
Full list of drop off locations around the country are as follows:
Friday 2nd August from 09.00 – 11.00am
- Redmond Electric, Unit 6, WFC Retail Park, The Avenue, Gorey, Co Wexford, Y25 K773
- Keans Claremorris, Mount Street, Clare, Claremorris, Co. Mayo, F12 Y642
- Brodericks Westport, 5 Castlebar Road, Westport, Co. Mayo
- Harrys Electrical, 2 Moynehall Retail Park, Ballinagh Road, Co. Cavan, H12 HP64
